Why Gulf Winds?
Gulf Winds has a current presence in Monroeville and understands this community.
This partnership allows us to better meet your needs with enhanced technology and
expanded services, while deepening the impact we make in our neighborhoods.
“Peoples Exchange Bank has offered our region personalized, trusted services since 1907. Gulf Winds has operated with that same principle since 1954. We are thrilled to find a like-minded financial institution that shares our values and vision for the future,” said Harvey Gaston, Jr., Chief Executive Officer of Peoples Exchange Bank. “Partnering with Gulf Winds lets us expand how we serve our longtime customers and deepen the impact we make in our community.”
-Harvey J Gaston Jr., Peoples Exchange Bank CEO
Doing More for You
Our partnership will create greater opportunities for our customers and community.
As TruWorth Credit Union, we will be able to strengthen what makes us successful:
- Trusted relationships
- Personal service
- Community commitment
- Local engagement
- Long-term financial stability
We know there will be questions throughout this process, and we are committed to clear communication every step of the way.
Frequently Asked Questions
A: Gulf Winds and Peoples Exchange Bank share a belief in community investment, long-term relationships, and modern service with a human touch. Because of this, our cultures are compatible and there is natural alignment. By bringing our organizations together, we’re making a positive long-term impact on the local economy, driving growth and opportunity, and further supporting community outreach efforts that provide support to non-profit organizations across the county. People Exchange Bank’s management and board believe this partnership is in the best interests of its employees and the people and communities it serves.
A: Yes. Once the acquisition is fully approved, Peoples Exchange Bank customers will transition to TruWorth Credit Union systems and services. Detailed communications and advance notice will be provided to ensure a smooth experience
A: We believe financial success is the foundation for stronger communities. Since 1954, we’ve helped members move forward with confidence—providing innovative solutions, certified financial coaching, and a deep commitment to the people and communities we serve. With 12 branches, more than $1.3 billion in assets, powerful digital tools, and a nationwide network of surcharge-free ATMs, Gulf Winds delivers the reach of a major financial institution with the heart of a local partner. Our team of 260+ employees are unlocking financial greatness across North Florida, Southern Alabama, and Southern Georgia and we’re excited you are here.
A: The employees of Peoples Exchange Bank will remain the same, continuing to provide the personalized, excellent service you’ve come to expect. Bringing together two successful organizations, we will create an even more vibrant work environment with incredible career growth and advancement potential.
A: No. You can still transact at the Peoples Exchange Bank location that you currently use.
A: We will share information about banking and branch access within our ongoing communication updates. You can expect direct communication throughout the process.
A: The terms on your loan will not be changed because of this partnership.
A: To stay up to date on our next chapter, stop by any branch, contact us, or follow us on Facebook, LinkedIn, or Instagram. You can also learn more on our Growing for Good page. We’d love to hear from you!
Still Have Questions?
We’re Here for You
The familiar faces and trusted voices you’ve always counted on are still here and ready to help. While our name is changing, our commitment to serving you remains the same. If you have questions, we’re just a call, click, or visit away.
